Dale Carnegie & Associates Advertising, Inc.

 
Designed a national public relations program and offered services related to 
sponsor/institute relations, media relations, programs/events, and consulting/support. Wrote and designed a 100-page Public Relations How-To Kit for local DCA offices. Subsequently updated kit materials. Conducted public relations seminars at DCA conferences. Created a model DCA press kit for distribution to sponsors and institutes. Conceived and helped produce an infomercial. Wrote press releases and launched successful publicity campaigns centered around a new CEO, penetration into the international market, the release of a book, and the 80th anniversary of Dale Carnegie courses.

 

PR and Media Training