World Trade Center/Dubai Trade Mission

The World Trade Center New York (WTC NY) retained Parter International to plan and implement a trade mission to the UAE in conjunction with the World Trade Center Association’s 2008 General Assembly meeting in Dubai.  The goal of the trade mission, which had meetings in Abu Dhabi as well as Dubai, was to assist US companies export to, enter into partnerships with, or establish business in the UAE.  Parter International was responsible for all phases of the trade mission from researching the feasibility and value of the project to identification of target companies, recruitment of participants, scheduling meetings, and leading the trade mission. 
Trade mission delegates representing ten companies in the construction, professional services, and trade development industries, participated in numerous meetings for four days including a briefing with the US Consul General in Dubai and with the Chairman and board members of the Abu Dhabi Chamber of Commerce and Industry.  They attended meetings with major developers in Dubai such as Nakheel (responsible for Palm Island, the World, and major malls) and in Abu Dhabi Aldar (developer of YAS Island), and the Tourism & Development Investment Company (responsible for Saadiyat Island).  Trade Mission participants also received business/legal briefings from US companies already located in the U.A.E.
Trade mission members participated in many educational and social/cultural WTCA events including a presentation by Israel Hernandez, Assistant Secretary of Commerce & Director General of the US Commercial Service.  
Parter International prepared participants prior to the trade mission and worked closely with the US Commercial Service in Dubai and Abu Dhabi. Promotional materials on each participating company were prepared, and the information was compiled into a brochure that was widely distributed during the trade mission.  Participants also had the opportunity to display materials at the Intercontinental Festival City in Dubai during a Dubai Chamber event and to WTCA representatives during the entire conference.